Fox Grand
Traverse Ford: Faster funding and measurable results
Credit Union financing is so important to our store. For one, in Michigan, there's a credit union on every corner. We have to be able to pick up and capture all the finance deals that we can for the customer and there is no back and forth. As a finance manager, we do not like not having their credit union. We do not like outside liens, so we need every credit union at our disposal. What made us want to use CUDL is the fact that we pick up all the credit unions in the state. Michigan is number three, I believe, in credit unions per state. So now we have every opportunity to help the customer, and it's all about the customer. We can get deals in and out, spot deals. People love it. There's no back and forth between banks, credit unions. It's all done right here. We use CUDL here and it has really increased our business. We have access to many more credit unions that we would have never been able to reach. The use of CUDL has been so easy, I can't imagine not using the system. For our store in the last six months, we've had over $10M in funded deals, which is absolutely unbelievable for our bottom line. The integration with CUDL is absolutely seamless. There is no pain points. It is very easy to use. It's just touch, click, point, you're there. No matter what you need, everything is there in one platform. It's one click away. Smart funding is unbelievable. We have the ability to have a deal funded within, I believe, three hours. We know if we miss paperwork, we miss something, they tell us right away and we can fix it. And most times the customer or guest is in the office so we can get it done right away rather than three days, four days, five days looking for paperwork we don't have. For support for CUDL, it's absolutely amazing. Their answers to questions are within minutes. We have never had a problem since we've implemented this maybe four years ago. I would recommend CUDL to every single dealer in Michigan. Without it, you're losing deals. As a finance manager, your PVR is going to soar using CUDL. We have multiple platforms. CUDL is by far our go to and will be in the future.
Discover how CUDL helps Fox Grand Traverse Ford drive more business and deliver faster funding while connecting with Michigan credit unions.
Watch Rob Whetter and Sue Perry, finance managers, share how CUDL and SmartFund® have transformed their operations—fueling more than $10 million in funded deals in just six months. With seamless integration, real-time support, and instant feedback on missing documents, the team can finalize deals in hours instead of days—eliminating back-and-forth delays and creating a smoother experience for every customer.
“SmartFund is unbelievable. We have the ability to have a deal funded within, I believe, three hours. We know if we miss paperwork or miss something, they tell us right away and we can fix it. Most times, the customer or guest is in the office, so we can get it done right away—rather than three, four, or five days later, looking for paperwork we don’t have.”
Rob Whetter, Finance Manager
Fox Grand Traverse Ford