IRVINE, Calif., November 11, 2024 – SavvyMoney, a company powering innovative, market-leading credit score and lending solutions, announced a significant expansion of its partnership with Origence, the leading lending technology solutions provider for credit unions. This collaboration integrates SavvyMoney’s Pre-Qualification and Pre-Approval Solution into Origence’s arc OS loan and account origination system, augmenting the digital lending process for credit unions.
“Our expanded collaboration with Origence marks a notable step forward in digital lending and marketing optimization,” said JB Orecchia, CEO and founder of SavvyMoney. “By integrating our credit score and lending solutions combined with our advanced analytics platform, we’re committed to partnering with innovative technology companies like Origence to empower credit unions to provide their members with superior personalized borrowing experiences.”
The enhanced integration using the Origence platform not only streamlines the loan application process for credit unions but also provides real-time visibility to behavioral and performance data through SavvyMoney’s advanced analytics platform.
The new Origence arc OS API application integration offers a range of benefits, including:
- API loan application integration with SavvyMoney’s credit score and personalized loan offer solution.
- API loan application integration with SavvyMoney’s Pre-Approval product from custom digital widgets in mobile and digital banking and custom loan landing pages including automated email marketing journeys.
- Streamlined application process increases conversion rate by 2x.
- SavvyMoney analytics combined with Origence’s daily loan data provides detailed campaign conversion marketing optimization and ongoing behavioral targeting.
The expanded partnership brings several key advancements to the lending process. Borrowers will experience an improved digital journey with personalized offers including a shortened application that streamlines the borrowing process. Additionally, credit unions gain enhanced marketing capabilities, including targeted campaigns and access to detailed behavioral and conversion analytics, allowing them to personalize the borrowing process and serve their members better while growing their loan portfolios.
Tony Boutelle, CEO and president at Origence, added: “The Origence loan API and data integration combined with SavvyMoney’s credit, lending and analytics solutions provide credit unions with powerful tools and data to better serve members. We’re excited to offer these capabilities to our credit union partners and continue to provide them with leading lending technology.”
This partnership aims to improve the lending landscape, offering financial institutions the tools they need to compete effectively in today’s digital-first environment while providing members with a smooth, personalized experience.
Credit unions can learn more about this integration by contacting Origence at www.origence.com. For more information about SavvyMoney’s Pre-Approval Solution, please visit www.savvymoney.com.
About SavvyMoney
A leading provider of credit score solutions, SavvyMoney serves over 1,400 banks and credit unions across the country. Combining real-time data with digital personalization tools, SavvyMoney’s solutions integrate seamlessly with over 40 online banking platforms. SavvyMoney’s innovative technology is backed by hands-on service and a commitment to helping financial institutions strengthen and deepen their customer relationships. To learn more about SavvyMoney, visit www.savvymoney.com.
About Origence
Origence provides the lending technology solutions credit unions need to advance their total origination experience. We were established in 1994 as a credit union service organization (CUSO) and have helped credit unions process more than 88 million applications for $551 billion in funded loans. Our solutions include indirect lending, loan and account origination, auto shopping, marketing automation, lending operations, and more. Origence was named the 2023 CUSO of the year by NACUSO. Learn more at origence.com and follow us on Facebook, LinkedIn, YouTube, and X.
