Origence arc MX, formerly Intuvo marketing automation, syncs with your core and loan origination systems, for a powerful marketing experience. Our marketing engine combines trigger marketing, campaign automation, data warehousing, and reporting, into one platform that improves member communication, increases loan volume, decreases support call volume, and keeps members engaged.
Origence arc MX has become instrumental for not only introducing new products but for keeping our products top of mind and generating revenue based on those interactions.
Chief Revenue Officer
Powerful data analytics that anyone can use, built to segment easily across product lines in real time
Event-based marketing that goes beyond basic drip campaigns for increased response rates and cross-sell
Delivers your message several times through every channel–email, text messaging, and print
Configurable reporting engine with over 50 pre-built reports to be used across multiple departments
Origence arc MX has the powerful tools to plan and execute effective campaigns that get results.
SunWest Federal Credit Union selects Origence to streamline loan origination program
3Rivers Federal Credit Union optimizes outbound communication with Origence arc MX
Origence arc: the modern platform built for the future of origination
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For 25 years CU Direct has helped deliver a better digital lending experience, increase efficiencies, and fuel growth. With a vision to create the ultimate origination experience, we introduced a new brand for financial institution technology and solutions—Origence. Our new Origence website is where the journey begins…
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