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Origence overview
for Mortgage Banks

Home Equity

Featuring an experience-first UI, you’ll be able to process your home equity lending with speed and accuracy.

Marketing and CRM

The Origence Marketing and CRM platform combines trigger marketing, campaign automation, CRM, and data warehousing into one platform. It’s a powerful marketing and sales engine that grows results and builds stronger, more profitable, borrower relationships.

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Origence®… a new brand for the future of lending

For 25 years CU Direct has helped deliver a better digital lending experience, increase efficiencies, and fuel growth. With a vision to create the ultimate origination experience, we introduced a new brand for financial institution technology and solutions—Origence. Our new Origence website is where the journey begins…

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The 3 steps to launching a successful indirect program

A “perfect storm” for high auto loan volume is coming—making now the opportune time for credit unions to set up an indirect lending program.

Learn the three essential steps you’ll need to take in our latest blog:


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